Facebook is a great marketing tool for small businesses, however too many times I see clients who have setup a personal page versus a business page. Business pages can help you promote your business by letting potential customers simply click a “like” button and start following the information you post on your page. It also allows you to build ads and take advantage of other business tools that Facebook supplies. If you have it setup as a personal page customers will have to send you a “friend request” which you do not want. Follow Facebook guidelines and set up a business page that will help maximize your business exposure online.
To help you along the way, view this video that covers basics of how to setup a Facebook page for your business.
This post has been modified since publishing date. After you have watched the tutorial, please read additional comments below this
After posting this I realized I didn’t show how to access your business page after you have created it. Here is how you navigate to your business page:
Login to your personal facebook account
In the top right corner you will see a Home button with an arrow next to it.
Click on the arrow and it will show you a drop down of the page(s) you manage
Select the page you want to manage
Notice that in the top bar your profile has changed from personal to your business profile
PERSONAL PROILFE
Use the drop down whenever you want to change between the two profiles.
And then just one last thing…
You may notice that your business page is also listed in the left sidebar of your personal page. This is another way to quickly access your business page. Personally I prefer using the drop down method but you can use whichever way works best for you.
Please feel free to use the comment section if you have any questions, I do moderate comments and will respond.
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